November 2020
I opened up my Etsy shop: ArtbyLaJaunie. I knew that I would be selling space and Halloween-themed items as well as aromantic/queer items, so I needed the branding to reflect that.
![Logo](https://cdn.myportfolio.com/281873e51ec506c5a75cd725ade96013/3d8d11ce-fc0b-4556-bf2a-9c80d912dfb5_rw_1920.jpg?h=50c985424b2242141ab95b68ae87610b)
Logo
![Banner](https://cdn.myportfolio.com/281873e51ec506c5a75cd725ade96013/fd25e636-906b-46ff-883f-f6271f1492cc_rw_3840.jpg?h=fcefdc3fdfc8595255fbe4cf7699c737)
Banner
Logo:
A ghost surrounded by stars with the shop name colored by the aromantic colors.
Banner:
A constellation was how I decided to showcase what I offered in my shop. Not only did it add to my space theme/branding, it separated the types of products I would be selling and the themes of those products
![Listing Background](https://cdn.myportfolio.com/281873e51ec506c5a75cd725ade96013/456a9228-b731-400e-bc78-15351058ce43_rw_3840.jpg?h=fdfd88eb3043927b8e93cb77921f0a78)
Listing Background
![Listing](https://cdn.myportfolio.com/281873e51ec506c5a75cd725ade96013/7225d88b-ee26-457e-840a-ff01db6b03af_rw_1920.jpg?h=17fdc9d478b99040b9d2aba8371c0c3c)
Listing
![Sticker Size Mockup](https://cdn.myportfolio.com/281873e51ec506c5a75cd725ade96013/bddedf69-ff6e-4118-ae27-95fadc81d112_rw_1920.jpg?h=9b62a51dcb7a2d3860d6857e8bd786b4)
Sticker Size Mockup
Background:
I needed a background for the listings so they wouldn't get stolen and reposted and so buyers would easily identify which products were mine in the search results by seeing the background. I designed a pattern using the logo and the constellation from the banner.
Sticker Size Mockup:
Since a laptop is one of the most popular surfaces to put a sticker, I decided that it would be a perfect scale for the size of the stickers. Since the laptop blocks most of the constellations in the background, I put one over the title.